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Loyalty and Rewards

One of Canada’s Leading Rewards Programs Just Got a Major Upgrade

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The popular SCENE and Scotia Rewards programs just became Scene+, giving shoppers more opportunities to get rewarded.

If you’re an existing SCENE or Scotia Rewards member, you already know about the amazing benefits of being a member and the thrill of redeeming your points for exciting rewards. From SCENE’s movie, entertainment, and dining rewards to Scotia Rewards’ travel and merchandise rewards, it pays to be a member.

Now, the benefits are better than ever before. SCENE and Scotia Rewards have partnered up to give Canadians an enhanced loyalty program that brings together everything you love about SCENE and Scotia Rewards, plus more. The new program is called Scene+, and it gives members more ways than ever to earn and redeem points for entertainment, travel, shopping, dining, Cash Back rewards, and more.

Introducing your expanded loyalty program

Dan McGrath hs

Dan McGrath

Chief Operating Officer, Cineplex

“Since launching SCENE, we’ve actively sought ways to grow and evolve the program to extend its benefits and deliver more value to our members across Canada,” says Dan McGrath, Chief Operating Officer at Cineplex. “Scene+ is that natural evolution, bringing together two of Canada’s favourite loyalty rewards programs to create a new, more robust lifestyle rewards program.”

Clinton Braganza

Clinton Braganza

Senior Vice President of Loyalty and Partnerships, Scotiabank

Scene+ gives Canadians new partners, better rewards, simpler ways to earn points, and more flexible ways to redeem them. “It’s one of Canada’s largest and most flexible loyalty programs, and offers members rewards their way,” says Clinton Braganza, Senior Vice President of Loyalty and Partnerships at Scotiabank. “Members can also accelerate their earning power with eight Scotiabank credit and debit cards.”

With the new Scene+, existing SCENE members get the same great movie and entertainment rewards they always had, plus new ways to earn and redeem points — for travel, shopping, and dining. And existing Scotia Rewards members now have access to the movie and entertainment rewards that were formerly only part of SCENE.

Evolving SCENE into the Scene+ program allows Canadians to earn and redeem for experiences that are completely customized to their wants and needs.

Earn where you shop and spend where you want

The Scene+ loyalty program is designed to empower members to earn points where they shop and use their points to spend where they want. Strategic partnerships with some of Canada’s most popular retailers give members the flexibility they crave.

These partnerships include Scotiabank and Tangerine in the banking sector, entertainment partners (Cineplex, Cineplex Store, Playdium, The Rec Room, and NBA Canada), Recipe restaurants (such as Swiss Chalet and Harvey’s) for dining, Scene+ Travel, Powered by Expedia, and shopping partners Rakuten, Apple, and Best Buy.

Matthew Seagrim

Matthew Seagrim

Managing Director, Scene+

“Evolving SCENE into the Scene+ program allows Canadians to earn and redeem for experiences that are completely customized to their wants and needs,” says Matthew Seagrim, Managing Director at Scene+. “Our exciting partnerships with Recipe, Expedia Group, Best Buy, and more bring a diverse portfolio of lifestyle rewards and experiences that Canadians can really get excited about.”

Newfound flexibility and ease

In the midst of the ongoing pandemic, Canadians are placing a greater emphasis on loyalty and rewards programs, using them to help supplement their spending on daily purchases. Flexibility in how points can be earned and spent has never been more important when it comes to loyalty programs, and Scene+ seamlessly delivers that flexibility and ease.

“Scene+ members will have a great digital platform to use to earn points across all of their everyday purchases and redeem them across a large, flexible, and growing list of partners,” says Braganza. “This is a really exciting partnership that’s unique in Canada.”

Whether earning points on everyday essentials or reconnecting and recharging with shared movies, entertainment, dining, or travel experiences, Scene+ offers limitless value. “The evolution of the program couldn’t have come at a better time,” says McGrath.

Beginning your journey with Scene+

Getting started is easy. “The new Scene+ program will bring all of these rewards together in one place through the launch of the new Scene+ website and app, making it easy for members to track their points and redeem rewards with ease,” says Seagrim. New members can sign up for a Scene+ membership through the Scene+ app or at Once you’ve signed up, begin collecting points whenever you transact at any of Scene+’s many partner locations, in person or online. You’ll also start out with 250 bonus points the first time you use your Scene+ card. With rewards starting at 500 points, you’ll be quickly on your way to your first reward.

Rewards Your Way: A Guide to Scene+

From movies and dining to shopping to travel, Scene+ is your gateway to rewards your way. For a limited time, new members get 250 bonus points the first time you use your Scene+ card.


Members earn 5 points for every $1 spent on tickets and snacks at Cineplex theatres or for movie rentals on the Cineplex Store. With rewards starting at just 100 points, family movie night is saved!

Earn 1 point for every $1 spent at The Rec Room and Playdium entertainment centres.

As the official loyalty partner of NBA Canada, Scene+ members get exclusive access to sports entertainment experiences.


Members earn 3 points for every $1 spent on hotels and car rentals with Scene+ Travel, Powered by Expedia. Plus, redeem your points on flights, hotels, and car rentals with no restrictions.

Or book eligible travel using your Scotiabank card, then redeem Scene+ points towards the travel purchase.


Members can earn more points on purchases. Simply link your Scene+ and accounts to get instant access to exclusive offers and start earning Cash Back in Scene+ points from hundreds of online retailers including Gap, Sephora, Indigo, and Sport Chek. Only Scene+ members can earn up to 20% more, with exclusive weekly offers delivered to your inbox.

Redeem your points through the Scene+ Apple and Best Buy catalogues for the latest tech or over 50,000 products.

Redeem your points through Scene+ for over 60+ popular gift card brands.


Members have a variety of dining options with 7 family-favourite restaurant partners at more than 700+ locations nation-wide. Load your monthly bonus offers through the Scene+ app and reward yourself at Swiss Chalet, Harvey’s, Montana’s, and more.


Buy what you like with any Scotia Scene+ credit or debit card, then pay for your purchase with points up to 12 months later.

Plus, Scotiabank offers 8 Scene+ credit and debit payment cards that accelerate your earnings on everyday purchases, especially when used together with your Scene+ card.

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