Skip to main content
True North Living » Live » Quality Food That Makes Your Pets and the Planet Happy

Pet owners know the importance of a balanced and nutritious diet for the optimal health of their beloved, furry friends. As more and more pet owners look for high-quality, premium food options, many are discovering the benefits of wet food. Not only is wet food a great way to add variety to your pet’s diet, it can also provide unique health benefits.

If your four-legged family member is getting bored at mealtime or refuses to drink enough water, wet food can be an excellent way to add moisture to their diet while enticing them to eat. NOW FRESH™, a Canadian brand focused on premium-quality pet nutrition, offers complete and balanced wet food recipes made with fresh meats and fish plus bone broth as a source of collagen, and a tasty meaty flavour dogs and cats love. Offered in a variety of textures to tempt picky eaters, including stews, pâtés, shredded, and minced, these recipes are non-GMO and free of artificial colours, flavours, and preservatives.

NOW FRESH also offers a variety of grain-free dry food recipes for cats and dogs, tailored to specific breed sizes and life stages with functional ingredients, balanced nutrient levels, and unique kibble shapes and sizes. Made with premium-quality ingredients including fresh de-boned meats and fish and over 20 nutrient-rich superfoods like pumpkin, blueberries, and even papaya, these minimally-processed recipes are cooked at the lowest temperature possible and completely free of by-product or meat meals.

Protecting the planet

All NOW FRESH wet food recipes come in Tetra Pak® cartons that are manufactured from Forest Stewardship Council®-certified paperboard, a sustainable and innovative packaging option. The Tetra Pak cartons are BPA-free, recyclable, and made from 69 percent renewable materials. This unique packaging uses less raw material and is more compact to ship than cans, making NOW FRESH an environmentally-friendly option. 

Tetra Pak cartons are extremely safe and easy to use, with a tear-off strip to open by hand and no sharp edges. They’re also re-closeable, to ensure that your pet gets the freshest food possible. The NOW FRESH stew and pâté recipes are cooked directly in the carton to prevent cross-contamination. Cooking them at low temperatures for the shortest amount of time possible helps ensure the ingredients are easily digested and retain their nutritional value.

Supporting pets in need

NOW FRESH doesn’t just make fresh recipes that taste great and are good for the environment. The company also just made its largest donation ever, with more than 200,000 premium-quality meals distributed to animal rescue groups and shelters across Ontario and Quebec. Donations were also made to several shelters that are supporting those struggling to feed their pets due to financial strain caused by the COVID-19 pandemic.

Next article