Loyalty programs are an effective way to foster and grow relationships with clients and consumers, but the loyalty landscape can be overwhelming for Canadians. The Loyalty & Rewards campaign aims to spark conversations about the loyalty industry and showcase emerging trends, disruptors, and key innovators so that Canadians can get the most out of their purchases.
Women in Loyalty
Leading women in the customer loyalty and rewards industry share the importance of cultivating diverse perspectives within organizations, the keys to developing effective and engaging customer rewards programs, and what the future of the industry has in store.
The popular SCENE and Scotia Rewards programs just became Scene+, giving shoppers more opportunities to get rewarded.
The new MyMcDonald’s Rewards program lets Canadians earn points on their favourite menu items.
Canada’s most recognized loyalty program is revitalizing the collector experience by offering more choice, flexibility and value than ever.
Mediaplanet asked two industry leaders about how loyalty programs continue to provide value to consumers and how to choose the programs that will work for you.